LOS ANGELES /Christian News/ – The Parents Television Council ™ joined with families and parents to thank Taco Bell for pulling advertisements from MTV’s new show, “Skins.” Following a PTC take action alert asking members to contact Taco Bell about sponsoring the program, the company asserted that the racy content was not in line with its brand.

The PTC also praised General Motors for its swift response after our members contacted GM about two Chevy Volt advertisements which aired during “Skins.”

“PTC applauds Taco Bell for pulling its ad dollars away from the extremely graphic content on MTV’s ‘Skins.’ We express our thanks o n behalf of countless families, especially those who contacted Taco Bell directly with their concerns ,” PTC President Tim Winter said.

“PTC also thanks General Motors for swiftly responding to PTC members’ concerns about Chevy Volt advertisements. GM told PTC that ‘Skins’ was on its ‘do not buy’ list on MTV, and that MTV admitted placing the Chevy commercial on ‘Skins’ in error. GM also stated that MTV had apologized for its error.

“Every single advertiser who sponsored the premiere episode of ‘Skins’ is not only endorsing, but glorifying teen drug and alcohol abuse, not to mention a plethora of baseless sexual content. The following companies and brand names can rest assured that they will be hearing from PTC about their decision to sponsor the program: Schick Hydro, H&R Block, L’Oreal, Subway, Foot Locker, Orbit chewing gum and Extra chewing gum. We sincerely hope these advertisers will agree that the content in ‘Skins’ is harmful to their corporate image,” Winter concluded.